LOYALTY
customer lifetime value
Go beyond the traditional demographic segmentation with
hyper-personalized experiences that drive engagement
DWELL
1 - 15
15 - 30
30 - 60
60 - 120
AFFILIATION
sole
relatives
friends
colleagues
USER
resident
work
transit
shopper
VALUE
fashion
food
fitness
fun
Dynamic segmentation allows brands to go beyond static customer groups by continuously updating segments based on real-time behavior, preferences, and interactions. This means each customer receives personalized offers, messages, and rewards that truly resonate with them—boosting engagement and deepening emotional loyalty. When customers feel understood, they respond with stronger brand attachment and increased lifetime value.
unlock value at every stage of the customer lifecycle
cross
referral
next
new
From the very first purchase to next opportunities you’re not just increasing transaction value, you’re creating a seamless journey that anticipates your customer’s needs. This results in higher satisfaction and more frequent purchases. You can engage shoppers at precisely the right moment, whether it’s suggesting a complementary product, introducing a new collection, or rewarding loyal behavior.
PREDICTIVES
what your customers want
before they do
Design smarter loyalty programs with AI at the core
By analyzing millions of data points across purchase history, preferences, and engagement, AI helps design personalized experiences that resonate with each customer segment. Transform loyalty by accurately predicting what your customers will do next, whether it’s their next purchase, churn risk, or likelihood to refer. With predictive analytics, you can proactively craft offers, communications, and experiences that drive retention and increase customer lifetime value.
Scope:
Units:
Recency:
Frequency:
jewerly
$ 1..500
95 d.
2 /yr.
H23
R2
C4
5-30
Next Best Offer
Proximity zone
Workflow match
Last Minute Dial